Scottish agent saves £60,000pa and gets back 50hrs per week with Wooma
Careers

Sales Development Representative – Deposits

Sales · Full-time · London / Remote

Wooma is building the AI infrastructure that lets estate agents, property managers and inventory clerks run leaner and grow faster. We believe the property sector's next decade belongs to the businesses that put artificial intelligence to work first, and we're building the tools to get them there.

We're a small, flat team, and we're talent-dense: everyone works cross-functionally and there's nowhere to hide. We like people who are practical, genuinely curious and can see the big picture. We enjoy plain speaking, sharp thinking and shipping things that solve big problems.

In this role, you'll be working on Wooma Deposits, which exists to fix the broken relationship between agents, landlords, tenants and deposit schemes when it comes to tracking rental property condition and returning deposits quickly and fairly. Deposits is your home base, but agents come to Wooma with all sorts of pain points, from inspections to wider compliance tracking, so you'll need a working understanding of the full platform to know when a conversation should lead somewhere other than deposits.

About the role

As a Sales Development Representative at Wooma, you'll be the first point of contact for the UK's letting agents, property managers and inventory providers, and the person who earns their attention before a proper sales conversation ever happens.

You'll work across our target segments, from independent local agencies to large multi-branch and corporate lettings groups, identifying the people who feel manual processes around property condition tracking, and slow deposit disputes, most acutely, and creating the conditions for a real conversation.

This isn't a role for someone who waits for leads to land in an inbox. You'll build pipeline from nothing, learn how the UK lettings industry actually works, and get properly fluent in the property management problems Wooma exists to solve, with a particular focus on tenancy deposits, but a sharp enough ear to spot when a prospect's real pain point sits elsewhere in the platform, like inspections or compliance, and steer the conversation accordingly. You'll work directly with the founding team, see opportunities through from first contact towards close, and have real influence over how the sales function gets built as we grow.

What you'll do

  • Generate qualified pipeline through high-volume outbound prospecting: cold calls, personalised emails, LinkedIn and creative multi-channel sequences aimed at letting agents and property managers
  • Research target agencies and map stakeholders across branch management, operations and compliance to find the right entry point
  • Run discovery conversations that go beyond a tickbox qualification call: understand how an agency currently handles inventory, check-in/check-out reports and deposit disputes, and where Wooma genuinely helps
  • Listen for the problem behind the ask and adjust your pitch accordingly. Deposits is the core focus, but not every agency's most urgent pain point sits there, some will be more interested in faster inspection reports or better compliance tracking, and you'll need to spot that and pivot rather than sticking to a script
  • Work closely with Wooma's founders to shape account strategy, hand off warm opportunities cleanly, and stay involved as deals progress
  • Hit and go beyond weekly activity targets and monthly qualified meeting goals
  • Represent Wooma with real conviction. For many prospects, you'll be their first impression of the company
  • Bring market intelligence back to the team: what messaging lands, what objections keep coming up, and how competitors are talked about in the market
  • Help build the playbook – the way you work will shape how this function scales

You may be a fit if

  • You have 1–2 years' experience in a sales, customer-facing or business development role. Experience selling into property, lettings, or another SaaS/PropTech vertical is a strong plus
  • You're a relentless self-starter who owns your pipeline and doesn't wait to be handed leads
  • You write and speak with clarity, and can explain a fairly technical product simply to a non-technical, time-poor audience
  • You're curious about how the property and lettings industry actually works, and excited by the idea that AI can genuinely fix a broken part of it
  • You can read a room and adapt: you'll go in focused on deposits, but you won't force that pitch on someone whose real problem is inspections or compliance
  • You're organised and data-driven: you track your own activity, learn from your numbers, and adjust quickly
  • You have thick skin and real resilience. Rejection doesn't put you off and you bounce back fast
  • You want to grow into a full-cycle sales role as Wooma's commercial team scales, and you're willing to put the reps in to get there

No recruitment agencies please.

Think this could be you? Hit apply and send us your CV.